swords

NewMe

NEWME —
GAMIFY REAL LIFE

Habit & productivity app with RPG mechanics. Problem, solution, market opportunity and business model.

毒

CHINESE

ひきこもり

JAPANESE — HIKIKOMORI

These are not just internet slang; they represent a modern mental health crisis.

Millions of young men suffer from social isolation.

The root cause? Lack of self-awareness. They want to improve, but don't know where to start.

Society mocks them, but no one helps them.

sentiment_dissatisfied

SOCIAL AWKWARD

Lack of experience and confidence makes social interaction feel risky. They avoid situations where they might fail or be judged.

crisis_alert

INFO OVERLOAD

Resources are available online, but not tailor-made. They don't know which to follow, or feel overwhelmed by conflicting advice.

group_off

LACK OF SUPPORT

They may try to change, but get exploited or ridiculed. They need a real community to feel self-empowered and help each other grow.

This is a massive waste of human potential!

swords
NewMe

AI POWERED CHARISMA COACH

Unlike dating apps that judge you, NewMe empowers you.

Selfie  →  AI Analysis  →  Actionable Insights

Complete quests, watch your chart expand, and watch your confidence grow.

① SCAN

② ANALYSE

③ LEVEL UP

MARKET SIZE
TAM
SAM
SOM
~$14B

TOTAL ADDRESSABLE MARKET

Global habit-tracking & self‑improvement apps

~$6B

SERVICEABLE ADDRESSABLE MARKET

Gamified / RPG habit & productivity apps — fastest-growing segment

~$100M

SERVICEABLE OBTAINABLE MARKET

Year 1–3 target · RPG-native users 18–35

Source: Business Research Insights, 2024–2026

BUSINESS MODEL

Freemium at the core — three monetisation layers on top

person FREE
  • ✓ Core quests
  • ✓ Basic character
  • ✓ Limited Gold earn
  • ✗ Guilds
  • ✗ Cosmetics
$0
→
PRIMARY REVENUE
workspace_premium PREMIUM
  • ✓ Unlimited quests
  • ✓ Guilds & raids
  • ✓ Cosmetics & XP boosts
  • ✓ AI Charisma Coach
  • ✓ No ads
$4.99–9.99 / mo
toll

IN-APP GOLD
ECONOMY

Earn Gold from quests. Spend on power-ups, cosmetics & streak freezes. Optional IAP top-ups $0.99–19.99.

style

COSMETICS &
AFFILIATION

Avatar skins, equipment frames & themed packs. Affiliated real-world products surface as in-game loot $1.99–4.99.

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B2B &
PARTNERSHIPS

White-label or co-branded challenges for employers, schools & wellness brands. CUSTOM.

LET'S BUILD TOGETHER

We're building the RPG layer for real life. For deck, metrics, or a call — get in touch.

Soso

SOSO

HKUST Year 4

Data Analytics &
Artificial Intelligence

Jimmy

JIMMY

HKUST Year 4

Innovation, Design
& Technology

👥

Fostered 5+ award‑winning interdisciplinary teams using research-backed framework

📱

Built 5 fully-functional iOS apps using SwiftUI

www.newme.quest